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Gone fishing

Gone fishing

Sometimes it’s good to say No

We live in affirmative times. Everything’s the best of the best, lives are lived to the fullest, and everybody wins a prize. The epitome of it all? Buzzfeed’s world of warm and fuzzy positivity where accepted sentiment is limited to a Yes – followed, I presume, by a rousing chorus of Be Excited! – a world in which to utter disapproval is to risk being hounded as a hater or a troll.

It’s all humans, being

Forget digital for a moment. Forget the size of your data, and whether there exists a word to encompass its bigness. Forget screens and mobile devices. Forget Glass before you even know it. Forget customer empowerment and innovative ways to guarantee engagement online.