Everyone wants to be younger, right?

Healthier lives benefit everyone, and rewarding desired behaviours provides incentive for customers and insurers alike.

Our Biological Age Model turns a willingness to share data into a platform for dynamic underwriting that rewrites the rules of engagement.

Using just 7 days of step data to price individual lives, BAM generates positive engagement to empower the customer journey – offering
personalised propositions that reward individual effort, and raise the bar for more.